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METROPOLITAN ENTERTAINMENT RESEARCH AGENCY is a b2b information resource for the professionals of the film industry, cinema managers, exhibitors, distributors, producers and film promotion specialists.

The main METROPOLITAN E.R.A. project is a weekly email newsletter b2b outlet called BOOKER’S BULLETIN that gives a complete and objective analysis of the events and tendencies in the Russian film industry.

METROPOLITAN E.R.A. runs a unique database that contains contacts and information on all the contributors of the Russian film industry. This information might be extremely useful for all the people that are interested in investing in the torrentially developing film business in Russia.

Mission of the project is to create the convenient communication environment for the specialists involved in the film distribution and production business. It also implies the providing the cinema managers with all the necessary information for taking the important administrative decisions, that include setting up the booking and marketing campaign planning.

Target group of the project. Heads and owners of the film companies, film distribution companies, exhibitors, filmmakers, advertising and PR-agencies which are supposed to define the production and the releasing processes in Russian Federation.

BOOKER’S BULLETIN is the primary media product of METROPOLITAN E.R.A. Publishing House. It was founded in 2003 as the weekly newsletter e-zine and the monthly printed magazine. The printed edition contains the most recent and exact statistical data on film distribution and film production, the full analysis of Russian film and TV industries, experts’ opinion concerning actual problems of film distribution and production, interviews with the people involved in the industry, estimates for releases in Russia, reviews of advertising campaigns of films and regularly updated schedule of film releases for the next two years.

Weekly newsletters are sent over to more than 2000 e-mails of the market players in CIS. The circulation of the monthly print version exceeds 5 000.

The electronic newsletters normally consist of:

  • Russian box-office and statistics;
  • Analysis and monitoring of local film market, forecasts of its development;
  • Experts’ opinions on general current problems of film distribution;
  • Estimating and pre-start evaluation of the movies released in Russia;
  • Reviews of advertising campaigns of various movies;
  • Weekly updated schedule of film releases for the next two years.

Apart from the newsletter edition of “BOOKER’S BULLETIN” there is also the printed version of it. This monthly supplement to the electronic mailing is distributed among the participants of trade shows like Russian International film market, cultural events like film festivals and also via database of the agency (more than 2 000 subscribers).

The printed magazine contains the following sections:

  • Global and Russian statistics;
  • Analysis of the past period and forecasts of the future one;
  • Experts’ opinions on the current problems of film distribution;
  • Qualitative and quantitative researches in theatres in various regions of Russia;
  • The box-office analyses of the preceding period;

The printed version of “BOOKER’S BULLETIN” is published monthly. Its circulation is about 5 000 copies with the number of pages – 40+, full-color

Since 2009 the magazine “Action!” (that is focused on film production rather than film distribution) is published along with the printed version of “BOOKER’S BULLETIN”. Every given issue of “Action!” is dedicated to the International Russian Film market held quarterly in March, June, September and December.

Action!” is a unique professional outlet that presents the complete landscape of the Russian film industry.

Action!” gives statistic on film production, film distribution and releasing in CIS.

Action!” contains interviews with the significant people from film industry (CEO of TV channels, producers, distributors, cinema circuits managers, etc.)

Action!” magazine headlines:

  • The rules of the game (marketing and advertising in the cinema);
  • Technologies (articles on technological aspects of shooting, sound production, editing);
  • Location Shooting (all about the shooting outside Moscow and St. Petersburg);
  • Occupation (articles on different jobs in film business, the staff reviews);
  • Our discoveries (new personalities of the Russian cinema – directors of photography, directors, producers, actors etc);
  • School of filmmaking (workshops and master classes of the world-known filmmakers; these articles are confined to the wide releases of foreign films);
  • PRE-PRO-POST (statistics of the film projects that are currently being in production).

International edition of “Action!” magazine is always confined to the international film festivals or film markets.

Action! Cannes Special Edition” is a full-color publication with the circulation over 5 000 copies. It has been presented during Cannes Film Festival for the last 4 years and is distributed at all information desks and other essential areas on Cannes Film Festival and Film Market set.

In 2009 the special edition of “Action! Berlinale” has been published for the first time – it was the magazine confined to the International Berlin Film Festival and Film Market. It’s also planned that the special “Action!” edition for AFM (American International Film Market) will be published in autumn 2009.

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